It’s easy to make bold claims about being a sustainably-minded vegan brand that puts purpose above profits, craftsmanship above mass production and artistry over generalisation. So take your time, read the below and send us your questions, and we will show you why we are changing the way sneakers are made.
THE LOCI WAY
0 BULL, ZERO BULLSHIT, 100% SNEAKER
TALK IS CHEAP
ACTIONS NOT PROMISES
One million bottles. That’s how many bottles we have commited to removing from the ocean in our first year. Every pair of LØCI made ensures 5 plastic bottles are saved from polluting our world. In addition, as a company, we have commited to giving 10% of our profits to grassroot ocean conservation charities who are at the frontline of protecting our sealife. Since day one we have lived by one ethos: purpose before profit.
From materials to manufacturing, we take pride in every step along the way. We don’t accept second best because there isn’t an alternative to how we do things. We are proud that every pair is handmade in Portugal and alongside our partner factory we continue to challenge the need to use animal products in the footwear industry. If you’re looking for orindary, it isn’t here.
We don’t believe in mass production. Typical footwear brands will mass produce 6 to 12 months in advance, leaving unwanted inventory dumped into landfills. We produce on-demand, allowing us to manage our materials, craftsmanship and production from start to finish. We only ever produce LØCI shoes to fill consumer demand, allowing us to produce a pair of sneakers handcrafted especially for you.
Waste not, want not. Our packaging is intelligently designed to protect your product and ensure they arrive safely at your home but also to allow you to re-use the same box to send your LØCI's back, should they not be perfect for you.
Our artisans are our family. They lovingly produce every pair of LØCI's from sole to box so we made sure they feel like family too with a healthy work environment and a liveable wage, not the minimum wage. Their working hours are suited to fit their lives rather than our needs. Sorry you’ll just have to wait that day longer for your LOCIs!
THE LOCI FAMILY
Tomorrow starts today. We are just getting started on our journey to challenge an industry that has been making shoes the same way for decades but that’s what gets us up each morning. Today, in the US, 70% of footwear use animal products. That’s not okay with us. We are going to scream, shout and kick (while having some fun!) that there is another way that is better for us and the planet. The next generation of sneakers are here to make a difference.